Things are very busy over at the offices of the Esprit team, with the Launch Party coming up on the 17th, they are taking care of all last minute items before the big party. So its taken us a few days to get this blog ready - The billboards are out!As you hopefully know by now, Esprit's 'New Face' competition looked for groups of friends from Hong Kong who they felt best represent the idea behind the Esprit Friends campaign. In addition to winning HK$10,000 in cash, each group was given the opportunity to appear in Esprit's ad campaign this season. Eight photoshoots were conducted in September and so far six of the ads are out! The key placements for the ads are the gigantic billboards at the central tunnel entrance going from Kowloon to Hong Kong Island and the Hong Kong MTR subway system.First the Billboards:You may or may not recognize the groups from their audition pictures:Fighting FriendsThere Are No Such Things As Married 30 Years and Still FriendsSisters With A SongYou can see them a bit better in these photos from the
Tsim Sha Tsui MTR station:Amazing Friends Vince and Sam!Amazing FriendshipMacau DreamA Macau Stage DreamWhat do you think? A long way from the 200+ groups sitting down in front of our cameras in August! We'll post up more pictures and info and 'behind the scenes' photos in the coming weeks. In the meanwhile don't forget about the Launch Party for Esprit's new Flagship store on Oct 17th in TST! |
最近辦公室中的Esprit隊伍為了17號的開幕活動非常忙碌，所以花了點時間才完成這個網誌--廣告牌誕生!相信大家已經知道，Esprit摯友FACE型人代表比賽是為了搜尋香港的摰友代表，他們的友誼故事代表了Esprit Friends Campaign 背後的概念。在贏得港幣$10,000之外，每一隊亦獲得出現在今季的Esprit宣傳活動中的機會。
Amazing Friends Vince and Sam!鼓勵的對話！舞台夢舞台夢覺得怎樣？跟八月時，200多隊參加audition，差別很大吧！
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