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  • Lovely letter from Netherlands

    Thursday, Oct 22, 2009 6:15PM / Members only

    Let's not forget that the Esprit campaign is all about friends and their friendship stories!  This is a lovely letter sent from the Netherlands to us during the casting week. We are so touched, thank you!



    Dear Sir/Madam, 

 


    After I saw the advertisement on alivenotdead.com for the new Esprit campaign I got very excited! Especially because it is about friendship. Unfortunately I could not make it to the auditions, because I live in the Netherlands. I will stay in Hong Kong for a longer period of time  from the 1st of September. After a lot of thought,  I decided  that I wanted to share my special friendship. I may not make it to the auditions, but I could always give it a try to convince you with this email. So, this is my story:

    I didn't used to have much faith in friendship. I don’t know if it’s because of me or if its the other person,  but  a lot of my past friendships had failed. Maybe it’s because when I find friendship, I want it to be 100% true. For me it has to be like trust each other without limits, believe each other without proof, know each others mind without talking. That’s why I think it’s hard to find a true friend…
The moment I thought maybe there is no such thingas 100% trust, 100% believe or 100% true friendship, the moment I stopped searching, looking or believing, that moment I literally bumped into my now best friend, Valerie. 

Valerie and I were on the same high school together and we hung out  with the same group of 6 or 7 girls. We were all not very close, maybe just with 1 or 2, we just hung out with each other. 

    Valerie and I were both hanging out a lot with the same friend, both knowing this friendship  isn’t based on trust or trueness. Maybe we were acting like wedon’t know or see that it’s not true, just because to be scared to be alone.
Through this friend, we often saw each other and had good conversations that time, there was definitely a click, but I don’t know why that had not broughtus much closer. Maybe because we were looking but not seeing? Maybe because it wasn't the right time? 
So the moment I bumped into her, was a year after high school. We were both in the city, she was with her mom and I was with a friend. Both in a rush, both being polite. We just said hi and how are you, stuff like that. Both acting awkward not knowing how to start or what to say. We said goodbye and both walked our own way. 

    After a few minutes I felt strange, I think we both always had know that there was more than just a good conversation. But sometimes when people get hurt, it’s hard to trust again, we were both more reserved. 
I did turn around, but I couldn’t see her anymore. So I gave up. But destiny brought us together later that day! I was getting on the bus to go home after chatting with my friend. Surprises come when you don’t expect anything! I saw her sitting next to me in the bus and soon we had a good conversation again! We decided to pick a date to have a cup of coffee together! 

    This was seven years ago.

 Although we were both reserved at the beginning of our friendship, it didn’t took much time to fully trust each other. We’ve both been through a lot before and after we became true friends, but because we both share past an present with each other, makes our friendship even more close day by day. It’s not only about sharing, but also about growing up together. We’ve been to different stages together, from teenager to young adult, from single to boyfriends, from boyfriends to heartbroken, from knowing what you want tototally lost. These different stages in our life make us even bond more. To be there for your friend in happy and unhappy times, I hope and know we will continue like this. To be there in every stage in our lives. 
Over a couple o fweeks we will enter a new stage again. I will move to Hong Kong for a longer period and Valerie will be going back to school and work part time. Although we will be a thousands miles away from each other, that will not stop us from being there for our friendship, because we are very close, and that is in each others hearts. After seven  years it’s hard to put our friendship on one piece of paper but the magical words is definitely; to believe, to trust, to know, to share, to be and to give it all!
I hope our friendship story had convinced you! 

    

Greetings,
  Jade

  • Video and Pics from the Esprit Flagship Launch Party
     )

    Wednesday, Oct 21, 2009 8:00PM / Members only

    You may have noticed our two photo albums full of photos from two days of launch events at the new Esprit Flagship store in TST:  




    The alivenotdead.com also put together a short video compilation of the musical performances from the night of the 15th.  Check it out:


    Great night! Thanks again to all who came out to support!   We'll be sharing more from the Esprit Friends campaign very soon! 



  • Teaser for Saturday's Launch Event
     )

    Friday, Oct 16, 2009 7:30PM / Members only

    The big public store launch is tomorrow, but in preparation, last night Esprit held a pre-party for the media and the Esprit global management.   

    Here's a few photos from the event,  to whet your appetite for Saturday's big launch party of the Flagship Store on Peking Road.

    Raven and Kristina, 'Sisters With a Song' take their act to the stage.  

    Heinz Krogner, the CEO of Esprit came from Europe to support the new HK flagship store.

    Chet Lam with the at17 girls

    Eman, Chet and Ellen

    This night Jun Kung was joined by his soul group 'Biscuits and Gravy'.  Jun will play on Saturday with his Jazz band.

    Thursday's press event was a LOT of fun and we're looking forward to Saturday even more! 

    Come check it out if you are free.  There are activities from 1 to 5pm and then from 5:30 to 8 the main performances take place on stage.  Be sure to come down and support Gong Wu and Why Oceans, the winners of the Esprit Band Search at 5:30!  All the details are here:


  • The 8 Esprit 'New Face' ads
     )

    Friday, Oct 16, 2009 1:35PM / Members only

    The Esprit Flagship store is abuzz with activity today, they're hosting a private press event tonight before the big, big public store opening on Saturday (have you RSVP'ed yet?)  So its taken them a while to get the final artwork from the 8 winners of the 'New Face' competition.  

    Here's one version of each of the 8 group's Esprit ads (click on the magnifying glass to see the larger version!):







    Which is your favorite?  We'll share the billboard versions next!  

  • Results of the Esprit Launch Party Band Search
     )

    Wednesday, Oct 14, 2009 7:20PM / Members only

    We hope you guys are getting ready for the Esprit Flagship Store launch on Saturday afternoon:

    We want to thank everyone who entered our band search competition.  Because of the short time window, we did not get as many votes as the Castings,  but the quality of the music submitted was very high.  The Esprit team selected their top 3 choices, but unfortunately one of them had a scheduling conflict, so they decided to give the remaining two bands some additional time on stage for a longer set. 

    The two bands who will be performing on Saturday at the Flagship store event are Gong Wu and Why Oceans!!   They should be on stage around 5:30pm before Jun, at17 and Chet Lam take the stage,  please RSVP to our event listing and come support all the AnD artists participating! 

    Gong Wu (L) and WhyOceans (R)

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  • Official artist 
    posted on Monday, Oct 19, 2009 7:03PM  [Report]
    Hey! Don't mention it. It was a nice event, so thank you! And truthfully, ESPRIT is one of my favourite clothes stores to go to whenever I'm in HK or France!

    Best Wishes,
    Alan
  • Official artist 
    posted on Thursday, Oct 15, 2009 2:13PM  [Report]
    yeaaaaaaah cant wait !!!!! ive been in london so cant wait to see the billboard!!!!
  • posted on Tuesday, Oct 13, 2009 5:32PM  [Report]
    世界之大相识是缘,情谊可贵贵在真诚!能认识您非常荣幸。
  • posted on Saturday, Sep 26, 2009 11:26PM  [Report]
    hello
  • posted on Wednesday, Sep 9, 2009 8:28PM  [Report]
    p_l_ll@hotmail.com
  • posted on Tuesday, Sep 8, 2009 9:31PM  [Report]
    Esprit的衣服很好看,加油!!
  • posted on Sunday, Sep 6, 2009 4:06AM  [Report]
    We believe that friendship can happen between any age, race or background. Hence, top votes (representing what the general public liked) and those with interesting stories were invited back for an interview held over 2 full days. Groups had to reiterate their stories as well as touch Esprit with a friendship incident based on a moment in time. The stories selected had to demonstrate depth and endurance of what true friendships are made of....
  • posted on Saturday, Sep 5, 2009 5:27PM  [Report]
    After seeing the results of campaign,
    We're just wondering why a team only having
    few votes or views can become the new face of esprit?
    If the decisions depend on official's favorite, why do you hold the voting campaign?
    We ask friends to help voting, spend much time, but it seems all efforts are in vain and meaningless.
    In the voting top 8 finalists, only one team becomes the face of esprit. Can any
    authority explain this for us?
  • posted on Thursday, Sep 3, 2009 3:08PM  [Report]
    LOL~Why have some video are missing~~~
    I can't search and see that videos?
  • posted on Saturday, Aug 29, 2009 3:21PM  [Report]
    英语真不愧为使用最广泛的语言呀!这么多写英语的同志们!觉的Esprit的衣服还可以,来留个言。
  • Official artist 
    posted on Thursday, Aug 27, 2009 12:29PM  [Report]
    hiya quick question - video titled has changed? could it be changed back to original? thanks
  • Official artist 
    posted on Wednesday, Aug 26, 2009 3:56PM  [Report]
    thank you for the opportunity! x
  • Official artist 
    posted on Wednesday, Aug 26, 2009 2:55PM  [Report]
    Sorry, Can't make the casting, I'm in China for the fashion contract & supper model contest in the moment, please check out my page on AnD and :

    www.imdb.com/search for: shelly zhu
    www.en.wikipedia.org/wiki/shellz zhu
    www.modelmayhem.com/ #502348
    www.extraordinarybarry.com-my movie trailer
    www.luminaseries.com / cast / Eliza Chan

    Thank you!
    ShellZ
  • Official artist 
    posted on Sunday, Aug 23, 2009 8:29AM  [Report]
    Sorry Guys I have to shoot video in Bangkok for Channel 7 and also Channel V...but wish you guys all the best for the campaign. It's been an awesome success, and I mightn't be able to be there in spirit but have enclosed my friends video which we shot, and hope might be considered. Really looking forward to being involved with Esprit and future campaigns and definitely let's hook up soon..
    Foh Sure..& Keep It All Ace,
    Shomori Pass is taking it all to another place...
    Video Enclosed::
    http://www.youtube.com/watch?v=Yb5k4zCULO4
  • posted on Sunday, Aug 23, 2009 6:19AM  [Report]
    Let`s keep it up~~~
    with best wishes~~

    cheers^^
    Jay/Nyc.
  • Official artist 
    posted on Wednesday, Aug 19, 2009 1:03AM  [Report]
    Hi!! how are you? hope all is well!!
  •  
    posted on Thursday, Aug 13, 2009 11:35AM  [Report]
    welcome to alivenotdead.com! =)
  • posted on Tuesday, Aug 11, 2009 10:36PM  [Report]
    加油加油···大家加油····
  • posted on Tuesday, Aug 11, 2009 10:36PM  [Report]
    都说英文啊!!!我就要说中文···哈哈··怎样···
  • posted on Tuesday, Aug 11, 2009 2:10PM  [Report]
    interesting!!!!!!!!
  • More comments >

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