Team News - Wimobilize to play larger role in team marketing

Mobile technology and marketing company, Wimobilize has vowed to play a more active role in the WImobilize McElrea Racing Team during the 2011 season. After the creation of the team for the 2010 season, the newly created outfit has managed to establish a good following of fans and observers alike."McElrea Racing has been a good team to work with during our 2010 involvement in the Porsche Carrera Cup.," Chief Executive, Stephen Lee said. "Now that Yuey and the team have built a healthy following, it is now up to us to make sure that the fans are taken care of with great websites, video, audio, photos, and a host of other events and competitions."Wimobilize specialises in the translation of a corporate companies profile, from a website internet type environment, to a mobile device whereby media and information required on the GO is vastly different to that of the internet."Our technology is all about the lifestyle aspects, and how your life can change because of it. We build tools for companies to obtain relevant marketing data, and target specific demographics with an increased chance of spending."Wimobilize looks to be the teams largest sponsor for the 2011 season."It's been fantastic support from Wimobilize, if only we were all so lucky!" Tan concluded.