AUTOINC Motorsport educates through short film

StartFragmentVideo: http://www.youtube.com/watch?v=c55pd8EYJCcSingaporean based race team, Wimobilize McElrea Racing has teamed up with team sponsors AutoInc for their fastest pace weekend yet!

Encompassing all of AutoInc's motorsport activities, the team shot and proceeded a feature focused on sponsored drivers Gabriella Teo and Yuey Tan, the AutoInc and Zymol business and the wealth of automotive experiences that they bring to their clients. AutoInc is also the title sponsor for the Singpaore Karting Championship.

In a joint project between Wimobilize McElrea Racing, AutoInc, and Simjen, the team have produced a 10 min short film, aimed at educating the public on AutoInc's involvement in motorsport, and targeted at educating Singaporean companies into why sponsoring a race team can be extremely valuable."It's a fantastic little piece of media," commented race driver, Yuey Tan. "The boys at Simjen had a vision that was both entertaining and educational which was great! They put just about everything they could learn about what we did in a short space of time, outlining the quality of professionalism that these guys have."

AutoInc and their team including Ben, Gabriel, Jumari, Bill, Hai Lee and Lionel are also well versed with what the company is doing with motorsport.

"Ben's quest to educate, teach and share the experience that is motorsport is amazing. This guy actually goes karting once a week with all of his staff, so they can learn the dynamics of race driving at its purist form. The understanding of the people working their is phenomenal and I'm glad this has happened!"

AutoInc supremo and boss, Benjamin Tan also was pleased with the final cut of the short film. "The video is awesome! As soon as we started talking about doing this between us, I knew it was something that we had to do, and something that made sense."The ten minute short film revolves around the world of AutoInc Motorsport, and the two domains that they are involved with ; Driver sponsorship development and race series development. The driver development programmes that AutoInc planned for the 2011 season work Yuey Tan from Porsche Carrera Cup Asia and Gabriella Teo, from the SKC. The objective for AutoInc here is to support strong Singaporean drivers as individuals, to develop in their careers.

"Motorsport to me, its more than just racing fast, because everyone likes a little bit of speed.When they get to know the truth of motorsport, the essence of motorsport people will start to enjoy it much more, especially in this part of the world," continued the AutoInc boss. "When we were offered to be part of Yuey Tan's racing, I knew straight away that this is an awesome opportunity for us."The race series development is also a big commitment from AutoInc, being the title sponsor for the newly rejuvenated Singapore Kart Championship in 2011. Their objective here, is to start introducing the motorsport culture to the local SIngaporean scene. The company believes that this would be through the grassroots of motorsport in Singapore at the National Karting Series of Singapore, now known as the SKC in 2011.

"We managed to chance upon go-karting. It's a great experience! We bring clients to the go-kart track and every single one came back cheek-to-cheek smiling and they were like, awesome! We just have fun. That's the idea of how we do our business. We want to cultivate people with the right mindset that has the need for speed to do it at the right place. We also want to bring the teenagers and youngsters to understand the true passion of motorsport." Ben Tan concluded.AutoInc Singapore Kart Championship continues for round 3 at Kartright Speedway on July 23 & 24. Tune in for the fastest race series in Singapore.

AutoIncAutoIncSports is an independent broker specializing in sports and luxury automobiles.

Located at One Commonwealth, it provides you with the best buying/selling experience by ensuring that each vehicle on sale is mechanically sound and that each car is bought/sold at its most reasonable price.

Driven by excellence, we provide professional consultation by experts, and outstanding customer service.We are open Mondays to Saturdays (10am to 6pm). Closed on Sundays and public holidays and our showroom is at 1 Commonwealth Lane One Commonwealth #01-05 Singapore 149544. We can be contacted at 63380123.Simjen GroupSIMJEN is a multidimensional business brand and the realisation of Australian entrepreneur Simon James. James' vision was to create a dynamic, all-encompassing brand that would stand for everything 'business'. SIMJEN’s diverse involvement in many supporting businesses acts as a central resource hub for entrepreneurs to ensure they realise their own commercial visions.

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