The French Embassy was keen to send a journalist down, interview the artists, and then come back and do a series of capsules on French artists! They approached Mediacorp, and the place then came to 938LIVE. Howie Lim, the Lunchbox DJ who does the music and entertainment capsules, had been slated to go. But due to some family circumstances, she was unable to - and 938LIVE picked me! Apparently me being a musician had something to do with it:)
My boss was uber cool about the whole thing because I think they wanted me to get as much out it as a musician as much as I was also there as a journalist. Having a Media Pass meant that I could access every single concert for free, and even view the Grand Scéne concerts from the VIP stand.
My journey there was a long one though - 13 hour flight, 4 hour wait/transit time, 3.5 hour train ride, 25 minute walk/lug-the-luggage-to-hotel-along-cobbly-roads-of-a-medieval-town-from-train-station.
By the time I got to my hotel, it was already past 2.30pm - and I had an interview scheduled with this artist called ZAZ at 3.30pm. After waiting for the other journalists to finish with her (they had a French interview, obviously I didn't understand anyway), I found out that she couldn't speak English at all. So her manager served as a translator - which was NOT good for radio broadcast, I already knew in my bones. A quick email to the supervisor back home affirmed: no Anglais, not useable for broadcast.
Anyway her story is amazing. She moved to Paris and worked in a Cabaret before being picked up by a record label. In France, there are a TON of labels - and once you get to Paris to "start" your career, it seems that once you get on a label your growth and exposure as an artist just.. happens. exponentially.
What I didn't know - until the last day I was there - was that there were 3 scheduled networking sessions for SACEM, a publishers and writers association, 3 out of the 5 days of the festival!