IdN v16n4 Self-promotion Issue

IdN v16n4: Self Promotion Issue

Hello, my name is...

Give it your best shot!

There are few professions for which self-promotion is more important then that of graphic designers, for it is on the material that they produce to sell their own services that they will be judged. And if designers can’t design a decent piece of self-promotional materials, what hope do they have of convincing a potential client that they could do a good job for them? Our biggest-ever feature, presenting the self-referential work of 25 artists and their views on how best to introduce yourself to the world.Featuring:

Ashleign Barron / De Barbaren / Because Studio / Cmod / Dead Voltage Design / Dudley Wild / Echolab / Michael Fryers / G-Man / Ryan Hurley / Jekyll and Hyde / Kokoro and Joujou / Hello Millo / Kenn Munk / Ethan Park / Ps.2 / Red Design UK Ltd. / Helene Ryenbakken / Scale to Fit / Selfbruning / Kamikace Studio / Tangent Graphic / Turnstyle / Undoboy / Mirko Zarkovic

Special effects finally come of age?

Hollywood’s latest hit The Curious Case of Benjamin Button has taken special effects to a new level of complexity and if you are underwhelmed, that is as it should be according to specialist studio Digital Domain’s Ed Ulbrich – for it means that the technical wizardry is so good that you don’t even notice it. He explains how a 155-strong team of artists enabled Brad Pitt to age backwards, from old man to baby, so convincingly.Featuring:

Digital Domain

A heathly obsession with ornament

Is it merely a decorative accoutrement to mainstream design or a laudable artistic aim in itself? The following creators share a passion for ornamental design that impels them to make it their main focus. In this feature, they explain what it is about ornament that they find so compelling.Featuring:

Marian Bentjes / Linn Olofsdotter / Mike Perry / ContainerPLUS / Yehrin Tong / Leonor Morais / Vault49 / By Vault49 Let there be light!

Half our lives were lived in darkness or candlelight until Thomas Edison invented the light-bulb 130 years ago. Now we can all enjoy round-the-clock activity, including extra time in which to be creative. Result? Lighting is no longer just a utilitarian boon, it can be turned into an art form in itself. See what these innovative theatre, concert and fashion-show designers, installation and holography artists, movie and motion-graphics directors and photographers have done with it.Featuring:

Patrick Rochon / Stefan Mylleager / Robert Seidel / Jennifer Steinkamp / United Visual Artists

Chairmen of the boards

Some art is made to be framed while some, like graffiti, is destined to have a very temporary existence. So why does the ephemeral act of making a skateboard look good – by drawing or painting on it or covering it with stickers – in the sure knowledge that your creation will eventually be degraded or even destroyed make such an appeal to certain artists? The following leading exponents of the genre attempt to explain the attraction.Featuring:

Jim Phillips / Bob Kronbauer / Andy Mueller / Dan Funderburg / Marc Nardelli / Marc McKee / Max Vogel (Raza Uno) / Kimou Meyer (Zoo York) / Craig Metzger / Curated by We Are Plus Is Fez the future?

|Award-winning Montreal studio Polytron’s latest video game Fez may just have opened the door to tomorrow for the whole industry. Will this mixture of 2D and 3D game-play, Escher-like optical illusion and environmental design become the next hot trend in gaming?Featuring:|

Jim Phillips / Bob Kronbauer / Andy Mueller / Dan Funderburg / Marc Nardelli / Marc McKee / Max Vogel (Raza Uno) / Kimou Meyer (Zoo York) / Craig Metzger / Curated by We Are Plus

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