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• How Ultra slow motion cameras can capture

  Friday, Sep 5, 2008 4:04PM / Standard Entry / Members only
  1 comment

  Schweppes - Burst Ad is Launched march this yr
  The impressive elements of this ad is the usage of ultra slow motion cameras. It captured Schweppervescence at 10,000 frames per second, 10,000 FPS!!!
  

  "10,000" FRAMES PER SECOND
  

  At first glance i tot it is created by CG or 3D. Then today i saw Creativity online explained that all of it are real photographs. That make it even more impressive!
  
  

  http://www.youtube.com/watch?v=pRFfJJjLpqw
  

  
  

  Canon - Journey
  Since i joined the advertising industry,I enjoyed watching international ad which full of humour, love and surprise. I love their interesting execution and interpreting their BIG IDEA through their Ad. Here is one from canon which showcased on May this year. Smart way of overlapping the photos and enhanced the plots of the story. They presented boring static images into something dynamic and emo.
  

  http://www.youtube.com/watch?v=bAxy5Zn7Ptk