One of Time Magazine's "5 Bands to Watch For in 2011"
Timeout 2010 Records of the Year
“Deliciously out of step with current trends. Noughts & Exes fashion highly crafted folk pop” - South China Morning Post
“An exquisite album reminiscent of Elliott Smith and Damien Rice, with subtle shades of Arcade Fire” - Time Magazine
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Noughts and Exes are an indie folk pop band based in Hong Kong. With an international line-up of musicians, a mish-mash of inspiration and creative instrumentation, the band has become one of the most unique sounds in the city, earning a strong reputation and cult following.
In the short span of time since the band reformed in mid-2009 with a fresh sound, Noughts and Exes have consistently impressed with their live shows which includes high-profile slots playing alongside internationally acclaimed acts Handsome Furs, Wax Tailor, The Teenagers and CocoRosie.
The band’s first album “Act One, Scene One” (2007) was a truly independent affair, a move that was to become a trademark. Everything from the album art to the merchandise to the music video for ‘A Minor To Major’ – which received MTV airplay in the US and Canada and directed by frontman Joshua Wong – was conceptualized and created by band members. This DIY approach continues to permeate all that the band undertakes.
In November 2010, the band independently released their second album, ‘The Start Of Us’. Produced by the band and Dutch producer, Martijn Groeneveld of “Mailmen Studios”, the album was recorded in Hong Kong and mixed in the Netherlands. It sees Noughts and Exes come into its own with a more mature and intricate sound refined on stages across Asia. ‘The Start Of Us’ features the band’s complex combination of harmonies, keyboards, melodicas, glockenspiels, whistles and cello, as well as the catchy and distinct vocal melodies which have carried the songs into the hearts of their listeners.
'The Start Of Us' was met with great critical acclaim, securing a slot in Time Out Magazine’s '2010 Records of the Year’ and an exciting selection by Time Magazine as one of the '5 New Bands To Watch For in 2011'.
Art, music, visuals and performance are all integral to the Noughts and Exes vision, and the band aims to bring that vision to the world stage in a way never before seen by a Hong Kong band. The band is working on new videos and also a unique project which aims to explore the story-telling aspect of their music in a compelling way.
Debut music video for title track ‘The Start Of Us’ online now. Second video coming soon.
Check out www.noughtsandexes.com for the latest!
Noughts & Exes are: Joshua Wong, Gideon So, Kerrie-Anne Butler, Winnie Lau, Marianne Bunton and Alex Bedwell.
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