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  • Hollywood Producer and co-founder of ESE FILM WORKSHOPS ONLINE

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  • Am now based in Singapore

    Tuesday, Jan 25, 2011 8:02AM / Members only

    Hello everyone

    I'm proud to say I will be based in Singapore over the next year.  I am a professor at Chapman University Singapore where I am teaching in the creative producing program.  

    I will also be in Hong Kong for the Hong Kong Film Market the end of March.  Feel free to contact me.

      48 views Share    

  • MANEUVERING FILM FESTIVALS

    Thursday, Apr 29, 2010 11:15PM / Members only

    Ever wonder how to target and submit to film festivals worldwide? Then once you get accepted, how you can make the most out that experience and not only propel your film, but you as a filmmaker ahead in your career?  We're offering a free lecture at The Writers Store in Los Angeles on Saturday May 8th at 11 a.m. on Maneuvering Film Festivals. It's an introductory overview to the world of film festivals and how you can get the most out of them. Whether you're an actor, a writer, producer and/or a director, you will most likely have to attend a film festival at least once in your life if not more - come hear some tips on how to benefit from the experience.

    We're also offering a 4-week online course Maneuvering Film Festivals that begins May 12th.  This intensive workshop is designed to help you get ready and target the festivals right for your films whether documentaries, shorts, animation or features.  We walk you through every step of the way so that when you attend festivals, you are prepared and know how to promote yourself.  For more info go to ESEFilmWorkshopsOnline.com.

    And if you're in Los Angeles and can come to the free lecture on May 8th, come up and say hello!

      83 views Share    

  • It's been a while

    Monday, Aug 3, 2009 7:34AM / Members only

    Hi everyone

    It's summer here in Los Angeles and time just flies.  We did an SRO lecture on What Happens to your Screenplay when you Submit it to A Hollywood Studio?  And we had two movies air on the Lifetime Movie Network. So all is good.

    I would love to hear from some of you and what your summer has been like?

    We are planning a September 14th free lecture on Creating a Production Company at the Hollywood Film Office - so if you're in Los Angeles, be sure to check back here for details as we get closer.

    Hope you're all having a great summer.

    Best,

    Rona

      78 views Share    

  • What is a Logline

    Tuesday, Jun 2, 2009 11:52AM / Members only

    LOGLINES

    by

    Rona Edwards & Monika Skerbelis**

     

    What exactly is a logline? 

     

    A logline is a one or two sentence summary of your story or screenplay.  Being able to hone your story down to those few sentences will whet the buyer’s appetite to want to hear either the full out pitch or read the full screenplay.  You need it for query letters or when making phone calls to production companies, trying to get them to read your material. The person taking your call will most likely ask you what your story is about and you must quickly reduce your screenplay, story or novel to a line or two giving them the general idea. You want to grab their attention quickly, and if they like it, they will ask questions and want to hear more.  If you happen to be in an elevator or sitting on an airplane next to a producer, or anyone in the industry for that matter, and have a moment of opportunity to pitch your idea, you will need a brief logline.

     

    A logline is also sometimes referred to as the “premise” or “concept” of your story.  A screenplay, novel and play will have a logline.  It is similar to a listing in the TV Guide where a television movie or show is reduced to a line or two to pique the audience’s interest. 

     

    Usually, you begin with a protagonist doing some sort of action with an outcome or a protagonist with a desire and will do anything to achieve that desire. It may also convey the tone of the piece.   But above all, it tells the story in succinct way. 

     

    Examples:

     

    a) A high-spirited young nun leaves her convent to care for seven children, bringing freedom and warmth to their strict household while unwittingly winning the heart of their cold father.*

     

    Or

     

    b) When a nerdy high school student is bit by a spider, he turns into a web-slinging super hero. With his new defender of evil status, the teen learns that with great power comes great responsibility.*

     

    The Los Angeles Times and most other newspaper publications publish listings of upcoming and current films in the Sunday papers.  This is a great resource to see how films can be reduced to a sentence. 

     

    It takes practice to write strong yet concise loglines but if you can get this practice downpat, you will be on your way to learning how to pitch your ideas.  Knowing your logline will help open the door for writers, producers and directors, and is an important asset of storytelling for any filmmaker.

     

      

     

     “If you cannot state the gist of a play in three lines, it lacks backbone.”

    - Frances Marion (1937)

     

    * Answers to the above:  a) The Sound of Music; b) Spiderman

     

     

    You can contact Rona and Monika via their website  www.esentertainment.net

     

    **Rona Edwards and Monika Skerbelis are the co-authors of  “I Liked It, Didn’t Love It: Screenplay Development From The Inside Out” from Lone Eagle Publishing. They have worked as development execs and producers, and collectively have 25 years worth of experience in Hollywood.  They recently co-founded ESE FILM WORKSHOPS ONLINE, global online workshops, providing professional instruction without leaving your home. Filmmakers who want to learn more about film development; the players involved at Studios and Production Companies, Agencies, Management Companies; creating a production company; finding and developing new ideas; how to pitch those ideas;  basic screenplay format, basic screenwriting fundamentals, will benefit from ESE Workshops. Individuals will learn how to apply the skills in order to open doors and network with professionals in the film industry. Just "Click, Type, Download & Read."

     

     To be used for educational purposes only. Please do not duplicate without written permission from Edwards Skerbelis Entertainment. All rights reserved. Copyright 2009 Rona Edwards & Monika Skerbelis

     

     

     

     

     

     

      130 views Share    

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  • posted on Sunday, Jan 2, 2011 9:20PM  [Report]
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  • posted on Tuesday, Jun 2, 2009 11:21AM
    Thans Jeannie - looking forward to being online - can't wait to read your book!
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    posted on Friday, May 29, 2009 1:38PM  [Report]
    rona, I am glad you are on board here at Alivenotdead. Jeanne

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