"What the Hell. When I saw this morning's post on the
awesome Sony Bravia Bunny Ad,
featuring multi-hued rabbits climbing through a cityscape transforming
into a tidalwave, I assumed it was the work of my favorite artists, the
LA-based kozyndan. By my front door, I have a framed print of one of
their limited edition NYC bunny panoramics, which I've put below. Aside
from this, they're probably best known for reworking of Hokusai's
"Great Wave off Kana gawa" with bunnies inserted in the place of the
white wash, which was featured on a Giant Robot magazine cover. I was
only half right about kozyndan's involvement with this Sony project,
unfortunately. They were robbed: For pretty damning proof, watch the
video, and read on.
Apparently, the Passion Pictures animation studio ripped off kozyndan's
after requesting samples of their work and never called them back. Dan
just wrote me an email about it to confirm that this is pretty much the
story, at least from their side.
I hear this happens often in advertising, but that doesn't make it
fucking right. I guess it's not Sony's fault, but they should at least
get their money back or get Passion Pictures to give a fair chunk to
the artists. I'm pissed and not sure what I, or anyone else can do
Log in to alivenotdead.com with one of these trusted providers
NOTE: Users of the original website please Click here to reactivate your account.
New users - Join the alivenotdead.comcommunity instantly by confirming your identity with a trusted authentication service.
Returning users - Please use with the same authentication service to login to your alivenotdead.com account.
First time users can create a new account from scratch by authenticate using any of the following trusted services:
WARNING: If you disconnect all your social media accounts your profile will be locked and you will not be able to access it again. If you want to keep your page, please add another social media account and then remove this one.
If you understand the risks, click this box to deauthorize your account.